The Business focus area examines the intersection of innovation, economics, and sustainable growth in a rapidly changing marketplace. We delve into market trends, corporate strategies, supply chain resilience, and the rise of emerging economies such as India and Southeast Asia. Key areas include digital transformation, ESG (Environmental, Social, and Governance) investing, Fintech disruptions, and post-pandemic recovery models. Our research brings forward actionable strategies for executives, entrepreneurs, investors, and scholars to drive competitive advantage and foster inclusive economic development.